Design Brief Goal:
Since this is a refresh, there's many avenues we can take when it comes to the design. We could do something more lifestyle involving the dealer and the customer(s) trading in their lease for a new one, with some happy smiles, handshakes, dancing, however celebratory you want to go. We could also do something more illustrative and friendly. Either way, conveying friendliness and appreciation is a good way to go; we want the design to reflect the dealer's appreciation for the customer's loyalty in choosing to lease with them, and with that give them some offers that are sure to reflect that.
Template options presented at brief meeting:
*Email template is laid out for desktops.
Chosen templates final versions with updates:
*Template contains placeholder logos, text, dealership info, names, and recipient info.
